What is gamification?
It is a promotional mechanism that adds a playful element to the shopper experience. Maxit provides brands with gamification (or promogaming) solutions, as a ready-to-use mechanism. We work with you to create a campaign, and broadcast it through our digital channels (mobile app, push notifications, Facebook, Instagram, newsletter), handouts, and in-store communications (branded markers and displays).
The benEfit for your brand
The mechanism Maxit offers enables you to:
- Enhance your brand’s digital availability in-store
- Target the entirety of our consumer audience, by creating brand content on your products
- Measure your campaign’s impact: revenue and consumer behavior analysis
How does it work ?
An example of a promogaming campaign
1.2 million push notifications, 1 million emails sent, 400k views on social networks, 1 page handout, in-store communications.
How it works :
For each purchase of one of the participating brands, Casino Max app users complete a gauge, and gain a chance to win the entirety of their shopping basket. With each level completed, a premium is credited onto their loyalty account.
103,000 coupons clipped.